Keep renting
- $2,000–5,000 a month across CRM, funnels, schedulers, email tools
- Sales calls and DM-chasing eating your calendar
- Every workflow held hostage by someone else’s pricing page
- “AI features” bolted onto tools you will never control
A 16-week build partnership · with a person, not a platform
Stop renting your business. Own the machine that runs it.
I help coaches, consultants and service owners install a client-getting machine they own outright — content, conversations, clients, proof — run by AI agents they command in plain language. No sales calls. No ads. No dozen subscriptions. Your first station is live in 30 days. The whole line runs in 16 weeks. And every part of it is yours: the code, the data, the machine.
- Builder & teacher
- Computer science degree · ex product manager
- Runs a real software factory with AI agents
- EN / ES
- Aotearoa New Zealand
portrait
Watch first · 12 minutes
The whole offer, out loud.
No slides, no hype reel. Me, at a table, walking you through what the machine is, what it replaces, and what it costs — so the rest of this page is just the receipt.
walkthrough · 12 min
How the Client Assembly Line works — and what it replaces.
Video slot ready. Until it’s recorded, everything the video will say is written below.
The fork in the road
Two ways to run a business in the AI decade.
Own the machine
- One assembly line: content → conversations → clients → case studies
- Agents you command do the chasing, qualifying and follow-up
- Your offer sells through a document, not a calendar of calls
- Software you own outright — it compounds instead of billing you
You stop being a tenant of your own business. You become the Owner-Builder.
You don’t need a dev team, a $50,000 agency build, or fourteen subscriptions. It’s you, an agent crew, and a spec.
Sound familiar?
Three headaches. One root cause.
Every expert business I sit down with bleeds from one of three constraints first. The intake audit names yours — and that decides what we build first.
“Where’s my next client coming from?”
You post when you can, the algorithm shrugs, and the pipeline is a mood, not a machine. Consistency loses to client work every single week.
“I’m so tired of chasing.”
Sales calls with strangers. DMs you forget to answer. Proposals that die in silence. Selling feels like a second job you never applied for.
“My business runs on rented duct tape.”
A dozen subscriptions wired together with automations you fear touching. It bills you monthly, breaks quietly, and none of it is yours.
The new model
The Client Assembly Line™
One factory line, four stations. Each station is real software — assembled with you, owned by you, operated by an agent crew you command in plain language.
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01
Content Station
Your one-platform-pair engine: long-form plus short-form, scripted, repurposed and scheduled by agents in your voice.
kills: inconsistent leads -
02
Conversation Station
Your chat-to-close rail: keyword automations, agent-assisted qualification, and an offer document that closes without calls.
kills: the sales grind -
03
Client Station
Onboarding sequences, a client portal, progress tracking — and your 24/7 AI twin, trained on your IP, answering like you.
kills: delivery overwhelm -
04
Case-Study Station
Wins captured the moment they happen, testimonials harvested, case studies fed back into your content engine as fuel.
kills: the proof gap
Station 04 feeds Station 01. The line is a loop. The loop is a flywheel.
portrait
Who is on the other side of the table
A person first. A factory in the background.
I’m a builder and a teacher. I’ve spent my working life making systems run — software, businesses, teams — and teaching other people to run theirs. Today I run a real software factory with a crew of AI agents: the landing pages, the funnel, the research behind this offer, this very page — all assembled on the same line you would be buying.
I work in English and Spanish, across a table when you’re in New Zealand and over video when you’re not. I’m straight with you about what AI can and can’t do for your business, and I will tell you plainly if this isn’t for you.
You will never be asked to become a programmer. You learn to command a machine in plain language — spec, prompt, test, ship — and you own it when we’re done. The machinery is the product. The person is the guarantee.
The plan
Sixteen weeks. Three phases. One machine.
Four to six focused hours a week. It takes sixteen weeks because transformations of this depth don’t happen in three — and I would rather say so than sell you a shortcut.
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Phase 1 · weeks 1–2
Blueprint
The Machine Audit finds your binding constraint — rent, grind or proof — and that decides which station we build first. Agent-powered market research, your offer, the architecture of your line. We design before we build.
early win: your offer document live in 14 days -
Phase 2 · weeks 3–12
Assembly
Stations built in constraint order — your first one live by day 30, replacing a tool you rent. Weekly build session, agent templates included, everything in your repositories, feedback on your work within 24 hours.
acceptance test: “it ran without you today” -
Phase 3 · weeks 13–16
Production
The line runs. Launch cycles begin, first case studies land at Station 04, and your machine dashboard shows the line working while you sleep.
then: machine evolution, month to month, if you want it
Inside the partnership
What you actually get for sixteen weeks.
No mystery bonuses, no “value” in fake dollars. This is the list.
- The Machine Audit — your binding constraint named in week one, and the build order that follows from it.
- Four stations, built in your repositories — content, conversation, client, case-study. Owned code, owned data.
- Your AI twin, in the first 14 days — an owned agent trained on your IP, not a rented chatbot wrapper.
- One weekly build session — sixty minutes of building, thirty of questions. The topic comes from what you and the other partners hit that week.
- 24-hour feedback lane — spec review, code review, architecture calls, as recordings and comments. You never wait a week to find out you took a wrong turn.
- Agent templates for every station — you start from working machines, not from a blank page.
- Your machine dashboard — what’s built, what ran today, the health of your line. Software you own, doubling as your proof.
- Onboarding call within 24 hours of payment — the only call in the whole thing, and it’s about your instance, not about selling you.
- The founding case-study agreement — we capture your first win the moment it lands and tell the story together. That’s the deal that earns founding pricing.
Plain terms
This is not for everyone. Deliberately.
Built for you if
- You already sell expertise — coaching, consulting, services, education
- You’re doing roughly $5k–50k a month and drowning in the doing
- You can invest 4–6 focused hours a week for 16 weeks
- You want the machine to be yours when we’re done
Not for you if
- You have nothing to sell yet — no offer, no skill, no clients ever
- You want a magic button with zero build hours
- You need to be chased to do the work — I’m a partner, not a babysitter
- You love your agency retainers and your twelve subscriptions
Investment
Two ways in. Both printed on this page.
No call to find out the price. No “book a strategy session”. One partnership, two ways to pay for it, and you choose.
$10,000
one payment · USD
- The full 16-week build partnership
- Your AI twin, built and owned, in the first 14 days
- Weekly build session + 24-hour feedback lane
- Onboarding call with me within 24 hours of payment
- Founding case-study agreement — you become the proof
Checkout link on the way — apply and I send it personally
3 × $4,000
$12,000 total · billed monthly · USD
- Everything in the partnership, nothing held back
- Switch to paid-in-full pricing any time in your first 60 days
- Same start date, same crew, same machine
Plan link on the way — apply and I send it personally
The 30-day station guarantee.
Your first station is live and working within 30 days — or I keep building with you, free, until it is. No hoops, no fine print, no “you missed a checklist item”.
The honest footnote: running your machine costs electricity plus an AI-model subscription while you build — tens of dollars a month, not thousands — and the model is swappable, including local models that cost nothing. Prices in USD. Seats are limited by my calendar, not by scarcity theatre.
Questions
Asked and answered.
Why is there no sales call?
Because the method I install doesn’t need one — and I won’t sell you with a tool I wouldn’t use. This page is the offer document. If it fits, apply or pay. If you have questions, write to me and I answer personally. A call is available on request; it just isn’t a hoop.
I’m not technical. Can I actually do this?
Yes — that is the point of a build partnership. Stations ship as working agent templates; the weekly session walks you through every step; the acceptance test for each station is “it ran without you today”. You learn to command the machine, not to write code from scratch.
How much time does it take?
Four to six focused hours a week during the sixteen-week build. The machine’s entire purpose is to give you those hours back — permanently — from week four onward.
I already pay for tools that do parts of this.
Exactly. Add up your stack. The line replaces the rented parts with software you own — most machines pay for themselves in eliminated subscriptions alone, before counting a single new client.
What happens to my data — and my privacy?
Your machine runs on your accounts, your repositories, your database. Client data never passes through my systems. This page has no trackers and no pixels; your application lands in a private file I read myself.
AI changes every month. Won’t this be obsolete?
The machine is engine-agnostic by design: the AI model is a swappable part, like an engine in a car. When a better model ships, your line gets faster. That is the difference between owning the machine and renting someone’s AI feature.
Do you work in Spanish?
Yes — the partnership runs in English or Spanish, your choice, including the build sessions and every piece of feedback. If your market is Spanish-speaking, your stations are built for that market from day one.
Do you work with people outside New Zealand?
Yes. The build sessions run over video and everything lives in your repositories, so the partnership works anywhere. If you are in Aotearoa, the first session happens across a real table.
Apply
Tell me where you are.
A few honest lines are enough. I read every application myself and answer within 24 hours — a straight yes, a straight no, or a better place to go.
Doors open monthly · a handful of new partners each round · I’m in every build session